MobilityClub

Logo design and corporate identity for MobilityClub, the new podcast by TUM. Each week, researchers in the field of mobility come together to discuss transportation and interview international guests from around the world (EN).

The logo is a dynamic, modern mark that reflects the agile, ever-moving nature of the topic, built around three interlocking speech bubbles. The visual identity expands on this idea with cut-out shapes inspired by road signs and vehicle components — a flexible design system that can be used across various applications.